This home’s Halloween decorations are going viral without a witch, ghost, or pumpkin in sight. Talk about scary! Instead, this house honed in on what scares us all every day — “Rent,” “Bills,” “Calories,” “Gas Prices,” “Taxes,” “We Need to Talk,” and other anxiety-inducing tasks and topics, and splashed them all over the front lawn,
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Opinions expressed by Entrepreneur contributors are their own. Whether you’re a thought leader, influencer or entrepreneur, you probably have “get verified on Instagram” on your to-do list. And you should. The coveted blue check mark is valuable for any business leader, but especially for those whose work relies on having a positive public persona. Not
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Download HubSpot’s Official Marketer’s Guide to TikTok for Business [FREE RESOURCE] https://clickhubspot.com/b22 How does the TikTok algorithm truly work? TikTok has grown to become the first non-Facebook app to reach 3 billion global downloads. Not only does this platform boast the lion’s share of social media users, but the highly individualized algorithm has led to
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Opinions expressed by Entrepreneur contributors are their own. With the rise in energy prices, interest rates, rents and utility bills, consumers don’t necessarily have the same purchasing power as they used to, leading to a shift in their behavior. Consumers now have a new scale of preferences, with luxury almost out of reach for most
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What is the greatest skill in SEO? If you believe this tweet, it’s patience. Although patience is a great answer, I would never say there is a “greatest” SEO skill. Why? Because SEO requires various hard skills (things you can learn or be taught) and soft skills (how you work and interact with others) to
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Opinions expressed by Entrepreneur contributors are their own. Regardless of the kind of business you operate, there are many things you can gain from having a strong online presence. With a powerful online presence, you can boost brand awareness, increase leads and increase sales. So, as we are moving closer to 2023, every business must
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Opinions expressed by Entrepreneur contributors are their own. As brands seek out ways to sidestep rainbow-washing while still appealing to LGBTQ consumers, one content strategy in particular can directly help combat rising censorship efforts in America. Founded in 1994 by Missouri high school history teacher Rodney Wilson, LGBTQ History Month is observed in the U.S.
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Opinions expressed by Entrepreneur contributors are their own. Personal branding has finally become something that most entrepreneurs have accepted as a must-do. Thanks to Elon Musk, Gary Vaynerchuk, and other public-facing founders, more business owners are hopping on the personal branding train and making an effort to put a face to their companies. The problem
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Opinions expressed by Entrepreneur contributors are their own. Most business owners want to quickly launch a new digital product and achieve instant market success. In practice, enchanting growth hacking is the result of hard and long-term marketing activities. How relevant is a product launch strategy? How can you use it to check whether your business
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Google advertisers can now advertise on podcasts. Yep, announced today, “advertisers can now align their ads with podcast content globally. Simply create an audio or video campaign and select “Podcast” as a placement.” Why we care. Last month we reported on three new audio, shopping, and streaming features available to YouTube advertisers. Today advertisers can
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Opinions expressed by Entrepreneur contributors are their own. Return on Investment (ROI). It’s what every brand wants from its franchise digital marketing dollar — money that’s often begrudgingly spent even though most brand leaders know they need to budget for it. Still, doing so isn’t like allocating money for research and development or human resources,
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