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Opinions expressed by Entrepreneur contributors are their own. You’re reading Entrepreneur India, an international franchise of Entrepreneur Media. Six huge, pumped up bodyguards in black attire are escorting a 26-year-old to his suite after a meet and greet session with his fans at a plush Delhi hotel in Connaught Place. The 500+ fans who gathered

If you’re looking to land clients or business opportunities, client testimonials are critical to your success. They’re the key to building trust, removing doubt and increasing your chances of getting a “yes” from a prospect. Unfortunately, when you first pursue a new career direction, you won’t have any clients to provide these testimonials.

Shawn Rubel, CEO of international creative marketplace Vecteezy, has always considered himself a creative person. Rubel’s passion for design led him to study visual arts in college, then join a small agency where he worked as a web developer and graphic designer. It was while working there in 2007 that he launched a side hustle

After months of TikTok bans being enacted on college campuses and in state governments, the state of Montana on Wednesday became the first in the nation to ban the app entirely. Montana Republican Gov. Greg Gianforte signed the measure, which is scheduled to begin on Jan. 1, 2024. That gives Montana’s state government just seven

This article could flop. You might not even get past the first paragraph — and some people won’t even be bothered to click on the link. That’s just a fact of life for a professional content creator. We know every piece of content you produce won’t be a hit, but we also know you can’t

Opinions expressed by Entrepreneur contributors are their own. Do you still think TikTok is just a platform for Gen Z to dance to the latest trends? Think again. With over 1 billion monthly active users, TikTok is a great way for your business to reach new audiences. From showcasing your products and services to engaging

Opinions expressed by Entrepreneur contributors are their own. If you are new to influencer marketing, on its face it could seem like a purely transactional relationship: A company pays someone with a social media following, and in return they promote it to their audience and generate brand awareness, site traffic and ultimately sales. In the

Opinions expressed by Entrepreneur contributors are their own. Though he has amassed a big following of more than 10 million on social media, Gustavo Tosta — better known as Guga to his family, friends, and fans — did not plan on becoming the star of popular YouTube channels Guga Foods and Sous Vide Everything. But

Opinions expressed by Entrepreneur contributors are their own. The phrase “thought leader” is easy to write off as marketing jargon, but when put to good use, it has great value for both leaders and their companies. In fact, according to 2020 research conducted by Survey Monkey, two-thirds of marketers describe thought leadership as a “top

Q: Every founder seems to have a personal brand, but it doesn’t appeal to me. Do I really need to do this? — Eloise, San Diego Before I answer your question, consider the following scenario: Imagine comparing two people who work for you. One employee does everything that you ask of them. The other does

Opinions expressed by Entrepreneur contributors are their own. If you have an Instagram account, you’ve probably always dreamed of having a blue checkmark next to your name. There’s just something about it that lets people know that you’re important. I recently got verified on Instagram, and to be honest, the chase was more exciting than

People use acronyms to save time writing, but sometimes these verbal shortcuts waste readers’ time by forcing them to look up their meaning. A new study by social media education company How Sociable analyzed Google searches for common internet acronyms to discover the most bewildering ones. To do this critical work, they analyzed the number

Opinions expressed by Entrepreneur contributors are their own. You’re reading Entrepreneur India, an international franchise of Entrepreneur Media. Social media in today’s day and age is an excellent platform for brands to showcase their unique identity and values. By incorporating their USP and culture into their social media content, businesses can create a powerful and

Opinions expressed by Entrepreneur contributors are their own. Small business owners know the only constant in life is change. Technology has evolved with the times, altering business practices and even what it means to be an entrepreneur. When it comes to selling products or services, it’s hard to turn a blind eye to the benefits

Spotify is not hopping on the AI bandwagon. The music platform has moved to eliminate thousands of songs produced by artificial intelligence music startup Boomy. Boomy uses AI to create songs by allowing users to select beats and styles that are then machine-generated into a song. The company then releases the music to platforms like

Twitter is getting an upgrade with some brand-new features. CEO Elon Musk took to the platform on Tuesday to announce the release of several new additions, including encrypted messages and calling. With latest version of app, you can DM reply to any message in the thread (not just most recent) and use any emoji reaction.

For “at least a year,” TikTok tracked and categorized users who watched gay content, information that could then be viewed by employees on a dashboard, former TikTok workers told The Wall Street Journal. The sources, some of whom had also worked for other companies in the tech industry, told the outlet that access to the

Opinions expressed by Entrepreneur contributors are their own. You’re reading Entrepreneur India, an international franchise of Entrepreneur Media. For the last 15 year creators in India have turned to YouTube as a stage to share their skills and stories. When Pushparani Sarkar, an 80-year-old grandmother from West Bengal, shares her recipe videos on YouTube, she’s