Social Media

Many execs or small business owners think social media is complete fluff — and for most businesses, it is. And when they say fluff, they don’t mean to say it’s pointless. It’s well-documented that social media is a powerful tool. The skepticism with investing in social media is that it can be a coin toss

Opinions expressed by Entrepreneur contributors are their own. As social media has advanced, it has led to an unauthentic depiction of life online. Filtered photos, meticulously crafted captions and the constant need to impress have left many yearning for something more real online. There is an increasing desire for sincere bonding and less staged experiences

Opinions expressed by Entrepreneur contributors are their own. Are you tired of hearing about AI yet? Brace yourself because we’re just scratching the surface. My company has worked with hundreds of realtors over the last decade, and a recurring frustration we’ve heard is their disdain for writing. It makes sense; your goal is to sell

Reddit, a network of communities serving as an online public forum (known as “the front page of the Internet”) is at odds with its base (the app has about 57 million daily users) after announcing major changes to the platform in April, such as charging third-party apps and potential moderation changes. The shakeup has sparked

Opinions expressed by Entrepreneur contributors are their own. The following is an excerpt from The Ultimate Guide to Instagram for Business, 2nd Edition by Kim Walsh Phillips, on sale now. The Power of Stardom: Leverage Your Instagram Account to Strengthen Your Celebrity, Authority, and Expert Positioning Attaining celebrity status is not about an ego boost

Opinions expressed by Entrepreneur contributors are their own. You’re reading Entrepreneur India, an international franchise of Entrepreneur Media. Adipurush is a film that has been embroiled in all sorts of trouble from the time they released its trailer last year on October 2. Now, with the release of the film last week, a new criticism

Opinions expressed by Entrepreneur contributors are their own. In the constantly buzzing world of social media and online platforms, trust and credibility are the glue that holds successful personal and professional relationships together. It’s become a lot easier to build trust with an audience in today’s world, but these bonds don’t happen by accident. You

Opinions expressed by Entrepreneur contributors are their own. Have you ever experienced a deep connection with someone that left you feeling understood, valued and appreciated? Building that same kind of connection with customers is not only possible but crucial in today’s digital world. With so many choices and power at their fingertips, customers require more

Opinions expressed by Entrepreneur contributors are their own. You’re reading Entrepreneur India, an international franchise of Entrepreneur Media. The days and methods of message amplification are undergoing a massive makeover as we find customers more inclined to taking advice from influencers than any other media that has been employed before. The increased proliferation of social

Twitter is being sued by 17 separate music publishers, which claim the social media platform is permitting users to post music without proper licenses. “Social media companies behind such well-known platforms as TikTok, Facebook, Instagram, YouTube and Snapchat have entered into agreements with Publishers and other rights holders that compensate creators of musical compositions for

Opinions expressed by Entrepreneur contributors are their own. You’re reading Entrepreneur Asia Pacific, an international franchise of Entrepreneur Media. Establishing an authentic and high follower count is essential for success on social media platforms, especially Instagram. This entails consistent determination, great content, and practical techniques for organic followers’ growth. However, expanding one’s audience naturally can

Facebook parent company Meta Platforms might have its sights set on the metaverse — but it’s still making time for other big projects. Meta revealed it will release a standalone app to compete with Elon Musk’s Twitter at an all-hands meeting led by chief product officer Chris Cox on Thursday, people familiar with the matter

Opinions expressed by Entrepreneur contributors are their own. There’s nothing I’m more tired of than 19-year-olds on TikTok selling entrepreneurial advice. Well, there might be one thing: the fact that people listen to it. These content creators sell the perception that business is easy; all you have to do is buy a template and plug

Opinions expressed by Entrepreneur contributors are their own. In today’s competitive business landscape, achieving growth and success requires strategic planning and implementing effective growth strategies. Whether you’re an entrepreneur launching a small startup or overseeing the operations of an established business, having a clear growth strategy is essential. This article will explore ten growth strategies

Seventeen-year-old Rush Bogin’s friends jokingly describe him as “a nerd who plays video games” that have fallen out of favor among other kids his age. But the niche interest is paying off for Bogin — big time. Today, Bogin is a digital fashion designer for Roblox (@Rush_X) — an online game platform and creation system

Opinions expressed by Entrepreneur contributors are their own. Roll-Em-Up Taquitos and its COO Sam Fonseca follow a deliberate approach to keeping their menu — and business — simple and successful. “My role is to make sure that our focus is on our taquitos.” says COO Sam Fonseca to Shawn Walchef of CaliBBQ Media. “When you

Opinions expressed by Entrepreneur contributors are their own. Naming your bakery Best Damn Cookies is a bold move, but Chef Dave Dreyfus, co-owner and head baker at Best Damn Cookies in New York City, has the credentials to back it up. A former chef at the Michelin 3-star restaurant The French Laundry, Dave shifted focus

Opinions expressed by Entrepreneur contributors are their own. You’ve probably been to a dozen of marketing meetings that started with someone pulling out a whiteboard and saying, “Let’s think about our competition for a minute.” I bet there were some A-type personalities (maybe you?) who’ve done their homework and unloaded a whole laundry list of