Social Media

Opinions expressed by Entrepreneur contributors are their own. You’re reading Entrepreneur Asia Pacific, an international franchise of Entrepreneur Media. Today the digital space is vibrant and is helping so many content creators generate an income. However, many of them should earn more than they do, which is aggravated by the fact that most don’t strategically

Opinions expressed by Entrepreneur contributors are their own. Competitive analysis is an analysis of who your potential competitors are, what marketing activities they do and what results their campaigns get. It is a crucial part of the groundwork done by every business hoping to stand out and sell well. When doing detailed social media competitor

Opinions expressed by Entrepreneur contributors are their own. Make noise on social media this holiday season. Many entrepreneurs see the holiday season as an opportunity to run a promotional campaign — and meet their final sales targets for the year. This is true, but promotions aren’t the only objective to run after this season. The

Malaysian influencer Siew Pui Yi, aka MSPUIYI, is among the most popular OnlyFans models in the world. Her page has millions of followers, and she says she makes “seven figures a month” in subscriptions. But MSPUIYi is quitting the platform to pursue her life-long dream of being a DJ. “I have always been interested in

There’s a new social network in town, and it’s coming for Twitter. Photo Illustration by Rafael Henrique/SOPA Images/LightRocket via Getty Images Mastodon Social — a decentralized text-based social media platform where people can chat in interest groups or “servers” — reached a new 2.5 million monthly user milestone in the wake of Elon Musk’s Twitter

Opinions expressed by Entrepreneur contributors are their own. You’re reading Entrepreneur India, an international franchise of Entrepreneur Media. Meta recently released its annual report highlighting the top trends on its platforms for the year, but this time primarily focused on Reels. Titled ‘Reels in Review’, the report shows the growing interest people have in cricketers

Opinions expressed by Entrepreneur contributors are their own. When you picture a creator, what comes to mind? A 92-year-old fashionista? A crackerjack crocheter? A hockey coach who hosts online Q&As? If not, it’s worth asking why. The reality is the $100 billion, fast-growing content-creation industry is much more varied and complex than people usually assume.

Makayla Burns, 24, and her dad run a business called Horrororments, which makes creepy-themed ornaments such as evil pickles and violent clowns—sort of a Halloween meets Christmas combo deal. Earlier this month, sales were dead on the branch, and MaKayla filmed a TikTok video of her dad pacing aimlessly around their warehouse, clearly stressed out.

Opinions expressed by Entrepreneur contributors are their own. You’re reading Entrepreneur India, an international franchise of Entrepreneur Media. Instagram, on Thursday, has announced that they are launching a hacked hub to assist accounts that have been experiencing access issues. As per Instagram, hacked is nothing but a new, comprehensive destination people rely on to report

Opinions expressed by Entrepreneur contributors are their own. Behind the Review host and Yelp’s Small Business Expert, Emily Washcovick, shares a look at this week’s episode of the podcast. Boite de Fleurs To some customers, the decision to purchase from a small business rather than a big retailer comes down to something very simple—the experience

If you’ve scrolled through any social media platform this week — particularly Instagram — you’ve probably seen a slew of digitalized portraits shared by friends. They look animated, cartoonish, and above all, hauntingly beautiful. Made with Lensa AI The portraits are generated by a new photo app, Lensa AI, which aims to make “your selfies

Opinions expressed by Entrepreneur contributors are their own. When you think about social media ads for business-to-business marketing (B2B), Twitter is not the standard choice. Twitter often serves as an afterthought that only a few companies leverage their campaigns and invest their efforts in. LinkedIn is still the titan for finding leads for B2B marketing.

Takeaways Restaurants are More than Food – Restaurant owners can attest to the difficulty of operating a successful restaurant. Starting at a young age has afforded David Zhao the opportunity to learn the nuances of what actually makes a restaurant work. Aligned Visions in Partnership – The pandemic in 2020 brought about some dark days

When new novelist Chelsea Banning showed up at Pretty Good Books in Ashtabula, Ohio, last Saturday for her first-ever book signing, she was pretty excited. But when only two people showed up, she left “pretty bummed” Banning tweeted: “Only 2 people came to my author signing yesterday, so I was pretty bummed about it. Especially

Opinions expressed by Entrepreneur contributors are their own. You’re reading Entrepreneur India, an international franchise of Entrepreneur Media. OTTPlay is a films and TV shows recommendation engine, started in 2020, which has evolved into a one-stop destination to stream content, read news, reviews and features, listen to podcasts, play quizzes and more. The OTTplay Premium

Opinions expressed by Entrepreneur contributors are their own. If you’ve been on social media at all in the past three years, you’d undoubtedly have realized that more and more entrepreneurs, influencers and business owners are creating and leveraging short-form video content as a part of their marketing. That being said, 14% of businesses are still

Opinions expressed by Entrepreneur contributors are their own. Social media marketing has become a must-do for companies throughout the world. More than nine out of ten businesses with more than 100 employees in the United States currently use social media platforms to connect to prospective customers. But is your brand maximizing the impact your social

Opinions expressed by Entrepreneur contributors are their own. Social media has undoubtedly changed the way brands think about digital marketing. Just a few years ago, networks like Facebook, Instagram and LinkedIn only played a small part in global marketing strategies. But as their user numbers have grown, so has their importance for digital marketing. Today,