SEO

As of this morning it appears Google has stopped displaying the AMP label for AMP pages listed in the Google mobile search results. For example, the pages on this site currently are AMP enabled, but when you find articles in Google’s mobile search results from this site, the gray AMP label no longer shows up.

Daniel Waisberg, a Search Advocate at Google, described and illustrated what various types of organic search traffic drops look like in the performance reports in Google Search Console and how you can address those traffic drops. Types of traffic drops. Google posted sketches of “examples of drops and what they could potentially mean.” This shows

At Google I/O, the company announced new ways for Google to understand how to timestamp your videos for key moments in Google Search. Today, Google said that SeekToAction markup is now out of beta and can be used for any site with videos. What are key moments? Key moments are displayed in Google Search for

Google has confirmed that the July 2021 core update is now “effectively complete.” Google wrote on the Search Liaison Twitter account “the July 2021 core update rollout is now effectively complete.” The announcement. Here is the tweet: The July 2021 core update rollout is now effectively complete. — Google SearchLiaison (@searchliaison) July 12, 2021 July

Danny Sullivan, public liaison for Google Search, explained some frequently asked publisher related questions around Google News. The post covers where news appears in Google, how a site becomes eligible to appear in Google News, how to know if your site is showing in news, how to improve visibility for your site and some more

Now when you are debugging some of your AMP pages within Google Search Console’s page experience report, Google will link you over to the AMP page experience guide for deeper analysis. The company announced “today, we are excited to share that starting today Search Console will direct developers debugging AMP page experience issues to the

This coming Tuesday, July 20, 2021, Google will be discontinuing the ability for those with verified knowledge panels to use Google Posts. To be clear, this does not impact the local Google Posts you manage within Google My Business, but rather only impacts the verified knowledge panels. The notice. Google has been emailing those who

Google has announced a new property to the job posting structured data and updated its editorial guidelines for job postings in Google Search. Google said “today we are announcing a new structured data property and new editorial content policy.” New editorial guidelines for job postings Google has updated and added new guidelines for job postings

We’ve all been there: tapping our fingers on our desks, wondering how we’ll fill our content calendar for the month. The simple solution may be to source ideas from competitors or plug a few topics into a keyword research tool and see what comes up. This is by no means a bad process, and sourcing

For the most part, search engines have operated the same way for the last two decades. They’ve improved at determining intent, providing relevant results and incorporating different verticals (like image, video or local search), but the premise remains the same: input a text query and the search engine will return a mix of organic links,

John Mueller, a Google Search Relations Advocate, confirmed this morning that the search company changed how it handles soft 404 detection and classifications. The change is that now Google looks at each page by device and potentially can assign the soft 404 classification differently across the same URL on mobile versus desktop. What are soft

On July 1, Google began rolling out the July 2021 core update, this came about one-month after the June 2021 core update. While the June 2021 core update took more time to roll out and be felt, this July 2021 core update was felt almost immediately in a big way. It is hard to know for

Google published a new podcast episode where John Mueller, Gary Illyes, Martin Splitt and a guest from the Google search quality team named Dewey spoke about how the search company tackles search result spam and how Google ranks search results. The new episode can be found here or listened to on YouTube. How Google ranks

Searchmetrics crawled over 2 million URLs, crunched the numbers, and performed correlation analysis across the top 20 organic Google search positions to get a sense of how websites were performing before the Google Core Web Vitals Update. As well as the 3 Core Web Vitals, they looked at 12 additional related ranking signals to offer

In its first application, Google’s Multitask Unified Model (MUM) technology enabled the search engine to identify more than 800 variations of vaccine names in over 50 languages in a matter of seconds, the company announced in a blog post on Tuesday. Examples of search results for vaccines, powered by Google’s MUM. Image: Google. What is

The Google July 2021 core update is now rolling out, today July 1, 2021. This update will take about one to two weeks to fully roll out. Google said on the Search Liaison account “the July 2021 Core Update, previously announced, is now rolling out.” “These typically take 1-2 weeks to finish,” Google added. We

John Mueller, a Google search relations representative, posted a new video in the AskGooglebot series answering the question: how long does SEO take for new pages? The answer started off with the classic John Mueller response of “it depends,” but he dug deeper into a more precise answer. How long does it take. It can

Google said it has “significantly expanded” the help guide it has for how Google Search handles various forms on redirects. The redirects and Google Search help document use to be a few paragraphs long, but now it goes into much greater detail. What is new. The old page had general advice on the important of