SEO

Google is rolling out a new search ranking algorithm update targeting the more spammy side of of the search results. Google is calling this update the “November 2021 spam update.” The update should take about a week to fully roll out and be noticed in the search results. The announcement. Google announced this on Twitter
0 Comments
Google is changing the enforcement policy around unique product identifiers for Google Merchant Center from immediate disapproval to limited performance capabilities for free listings. “Products that are missing such attributes will remain eligible to serve but their performance may be limited,” the company said. What are unique product identifiers (UPIs). Google said a unique product
0 Comments
Google has removed 12 documented structured data fields from its help documents citing these were removed because they are “unused by Google Search and Rich Result Test doesn’t flag warnings for them.” What was removed. Google removed 12 different structured data fields from within HowTo, QApage and SpecialAnnouncements rich results types. These include: HowTo: description
0 Comments
Newly unredacted complaints against Google allege that the search giant’s Accelerated Mobile Pages (AMP), which the company claimed would “dramatically improve” mobile web performance when it launched in 2015, was in fact a scheme to coerce publishers into using the format in order to limit advertising dollars not spent on its own ad exchanges. The
0 Comments
SEO is the largest contributor of pageviews but is typically underinvested compared to paid programs. A big reason why marketers underinvest in SEO is that they don’t achieve consistent results. It doesn’t have to be that way. Join search expert Wayne Cichanski VP, search and site experience, iQuanti, as he reveals common SEO mistakes and
0 Comments
A year ago Google updated the company’s search quality raters guidelines, and today, it has been updated once more – this time to expand on the YMYL category, it clarified what constitutes lowest quality content, simplified the definition of upsetting-offensive and the overall document has been refreshed and modernized with minor updates throughout. In fact,
0 Comments