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June 21, 2021 6 min read Opinions expressed by Entrepreneur contributors are their own. Rumor has it that personal branding is set to transform marketing in 2021, but not in the way you might think. Today, the concept is more focused on humanizing business — and those behind the business. By establishing and strengthening a founder’s personal brand, there’s
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June 20, 2021 7 min read As the general manager of a Pie Five Pizza restaurant, Joel Roberts sometimes found himself working alone in the restaurant. This usually wasn’t a problem for the understaffed franchise location, but posed a big problem when Roberts he a medical emergency in 2017. He couldn’t find anyone to cover
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Search engine optimization remains the stalwart mainstay of digital marketing, with search driving around 50% of website traffic on average, according to an analysis of SimilarWeb data by Growth Badger. The average top blog, the company found, “gets 66.47% of its traffic from search, of which 99.77% is organic and only 0.23% is paid.” But
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June 17, 2021 5 min read Opinions expressed by Entrepreneur contributors are their own. Sustainability is a very important concept today. From individuals and corporate bodies to multinational organizations, there’s a drive to reduce the negative impact of our activities on the environment, places and people around the world. There’s the moral aspect to this, which
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