Although we hesitate to use the term post-pandemic with any confidence, marketing takes place today in a space changed — perhaps irrevocably — by COVID-19. Yes, marketers are making their way back to the workplace; many conferences and expos are back in person; it’s possible to meet and greet prospects face-to-face instead of face-to-video. But
Month: January 2023
Opinions expressed by Entrepreneur contributors are their own. With 2023 upon us, savvy small and medium-sized businesses (SMBs) will look beyond savings and bring customers to cheer in the form of unexpected experiences and timely engagement. Despite the lifting of most social distancing guidelines, consumers continue to prefer to shop online, with a Raydiant study
TikTok’s favorite grandma has taken her last bow. Helen Davis, better known as “Grandma Holla” from her viral videos, has died at the age of 97. According to an announcement from her granddaughter, she died in her sleep following a long battle with cancer. Grandma Holla passed away in her sleep 97 years old She’ll
Las opiniones expresadas por los colaboradores de Entrepreneur son personales. La celebración del día de San Valentín tiene sus raíces en un festival romano llamado “Lupercalia” en el mes de febrero, en donde solteros se sorteaban para formar parejas temporales. En el siglo IV, el Papa Gelasio decidió conmemorar el 14 de febrero como el
Takeaways: TikTok Marketing is Undeniable – David “Rev” Ciancio has over 400,000 followers across his Instagram platforms. However, he never wanted to be a “photographer” and has evolved from focusing on static images, to now nearly exclusively creating video content to post to his other growing social media accounts like TikTok. Simplify Your Marketing –
Opinions expressed by Entrepreneur contributors are their own. Did you know that 20% of a brand’s emails will never reach the customer at all? This, coupled with an email provider’s desire to provide the best user experience within the inbox, means that many more are going straight to spam or promotions. As email matures as
A key to SEO is setting realistic expectations. If you want to rank at the top, you should know this. Today I’m going to break down how much time you should spend on SEO in order to rank number one. RESOURCES & LINKS: ____________________________________________ Ubersuggest: https://neilpatel.com/ubersuggest/ Hello Bar: https://www.hellobar.com/ OptinMonster: https://optinmonster.com/ ____________________________________________ If you want
Every article you can find online about Google ranking factors will tell you there are at least ~200 or so odd variables that contribute to how a site will perform in the SERPs. That being said, there’s an enormous difference between what might impact SEO, what’s actually confirmed as a ranking factor, and what is
Opinions expressed by Entrepreneur contributors are their own. You’re reading Entrepreneur India, an international franchise of Entrepreneur Media. Ruhee Dosani is the peppy Punjabi girl who would often show up on your Instagram Reels wearing her trademark black hat, plaited, long, black hair and cool shades. Though she has an astounding 2.4 million followers on
El trending topic de la semana anterior fue, sin duda alguna, la canción BZRP Music Sessions #53. Un día le bastó a la cantante colombiana Shakira para batir récords y convertirse en tendencia número uno a nivel mundial (al momento la canción ha sido reproducida más de 125 millones de veces en YouTube). SOPA Images
Duncan is an award-winning editor with more than 20 years experience in journalism. Having launched his tech journalism career as editor of Arabian Computer News in Dubai, he has since edited an array of tech and digital marketing publications, including Computer Business Review, TechWeekEurope, Figaro Digital, Digit and Marketing Gazette. Most UK media agency professionals
Doctors and nurses are posting on TikTok as a creative outlet for their stressful jobs. Experts say it humanizes the profession, building a deeper connection between patients and physicians. But getting too personal can be risky. Healthcare workers have been fired for trivializing their jobs and their patients’ needs. This story originally appeared on Business
Opinions expressed by Entrepreneur contributors are their own. ChatGPT, an AI-powered content creation tool, has gained widespread popularity. GPT stands for Generative Pre-training Transformer. It is a type of artificial intelligence (AI) that can generate human-like content by analyzing language patterns and a knowledge database. Marketers are using it to produce massive quantities of high-quality
Opinions expressed by Entrepreneur contributors are their own. Social media is the ultimate playing field for content marketing for B2B SaaS brands. But to excel on social media, you need to be consistent. This means you must constantly churn out relevant content for your audience to keep them engaged with your brand. However, creating content
Opinions expressed by Entrepreneur contributors are their own. When something doesn’t go exactly the way we want it to, it’s easy to point fingers at external factors. We are not usually inclined to admit that we ourselves may be responsible for the undesirable outcome. Business owners — like myself and the dentists I work with
Blog posts are quite possibly the most common content type that exists. You read them, I read them, we all read them – but which ones actually made an impact on you? Which blogs gave you useful information? Which ones made you think, or taught you something new? Most importantly, which drew you closer to
Opinions expressed by Entrepreneur contributors are their own. You’re reading Entrepreneur India, an international franchise of Entrepreneur Media. To the clueless bystander, RJ Abhinav with his beard style would probably come across as a slight doppelganger of the lead’s mask from V For Vendetta (2005), but to his four million Instagram followers, he’s someone who
Opinions expressed by Entrepreneur contributors are their own. You’re reading Entrepreneur Middle East, an international franchise of Entrepreneur Media. For brands and retailers looking to capture the opportunities in our market today, while also building resilience for the future, it will be essential that they test their understanding of consumers, and reassess their strategy and
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