Tip #1 – Provide good product recommendations. Build this into your product page and highlight in the product description as well! Build automated email journeys with cross-sell recommendations and coupons!
Tip #2 – Create discounts above order minimums and advertising that on your store! Add as a leaderboard banner, with your product recommendations and on your checkout/cart page.
Tip #3 – Consider bundling products into packages where they get a bit of a discount for buying the bundle vs a single product. Or, consider things like buy 2 get 1 free!
Tip #4 – Send a nice product care package with product recommendations, coupons and referral cards! Get them to come back!
Tip #5 – Hire a salesperson! Have them call and think each person that buys something, make sure they got it okay, ask for a review, tell them about other related products and follow up to turn them into a loyal customer! You can also add live chat to your website and have your sales person work that!
Tip #6 – Create a loyalty program. Reward your top customers with hot deals to keep them coming back and referring their friends!
Tip #7 – Dial in your email marketing campaigns and retargeting campaigns to stay top of mind.
Tip #8 – Try social media marketing where you highlight product bundles or how multiple products go together in a single post. Then link to that bundle landing page!
Tip #9 – Watch my video: eCommerce Marketing Strategies – 12 Killer Tips for more great info – https://youtu.be/7HgGiCK33ow
Thanks for watching. If you found this content helpful please take a second and like, share and comment. Also make sure to follow us for more great content just like this down the road. Happy marketing!
#averagetransactionvalue #sellmoreonline #ecommerceoptimization
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Presented by: JB Kellogg
JB Kellogg is the Co-Founder & Co-CEO of Madwire®. Madwire’s brands Marketing 360® and Top Rated Local® are popular platforms used to help small businesses grow. Madwire was founded in 2009 and has since grown to nearly 1,000 people and over 100MM in annual revenue. JB & Co-CEO Joe Kellogg were recognized as Glassdoor’s Highest Rated CEOs for 3 consecutive years (#1 overall in 2016). JB is passionate about small business marketing, leadership, sales, team culture and more and often shares the tips, tricks and strategies he’s learned in life and while growing Madwire.
JB Kellogg on LinkedIn:
https://www.linkedin.com/in/jb-kellogg-8567a029/
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