Month: August 2021

August 7, 2021 7 min read Opinions expressed by Entrepreneur contributors are their own. Many entrepreneurs are still not tapping into the massive growth opportunity of influencer marketing. They may be cautious to partner with influencers due to perceived costs, or may have no clue on how to put together a creative brief or manage an influencer marketing
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Hit the ground running in your business by implementing these strategies. August 5, 2021 4 min read Opinions expressed by Entrepreneur contributors are their own. Hearing the words “Just Do It” resonates immediately in most people’s minds with Nike. It is one of the most famous brand slogans in all of marketing, known worldwide. Dominating
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Bing has introduced “Make Every feature Binary” (MEB), a large-scale sparse model that complements its production Transformer models to improve search relevance, the company announced Wednesday. This new technology, which is now running on 100% of Bing searches in all regions and languages, has resulted in a nearly 2% increase in clickthrough rate for the
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August 4, 2021 6 min read Opinions expressed by Entrepreneur contributors are their own. Stewards, champions, advocates and builders. These are some of the new archetypes marketers are embodying. We’re doing far more than sales, promotion and brand building. We’re driving innovation, bolstering capabilities and assuming responsibility for company growth. We’ve all been forced to take on the
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August 4, 2021 6 min read Opinions expressed by Entrepreneur contributors are their own. Members of Gen Z are using TikTok for career and job-interview advice. TikTok is probably the last place other generations would think of to seek professional help. However, the sensational app is making headlines for its viral content featuring quick and easily digestible
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