July 9, 2021 5 min read Opinions expressed by Entrepreneur contributors are their own. Social media influencers are a powerhouse community. According to Statista, 78% are under the age of 34, with 34% of those being under 24. Social media will continue to provide a massive platform for today’s youth to build their influencer foundations,
Month: July 2021
July 9, 2021 8 min read Opinions expressed by Entrepreneur contributors are their own. While in-person events have been mostly non-existent over the past year, the world is opening back up and eagerly looking for opportunities to connect in person again. Even though people are most excited about this in-person aspect of the future following a
July 8, 2021 5 min read Opinions expressed by Entrepreneur contributors are their own. In high school, my friends were getting jobs at the mall that made them miserable. I did not want to do something I hated, so I started my career at a young age as a freelance copyeditor. I quickly realized I
February 22, 2021 5 min read Opinions expressed by Entrepreneur contributors are their own. Consumers and marketers alike have noticed a significant upward trend in video content over the last few years, but what does this trend look like practically? A recent report by Hubspot sheds light on some key figures: 85% of businesspeople use
How affiliate marketing can help you find consistent return on investment. March 20, 2020 4 min read Opinions expressed by Entrepreneur contributors are their own. In an era of caution, companies need to invest in marketing efforts that lead to a direct payoff and don’t require more than they can afford. Over the past week,
John Mueller, a Google Search Relations Advocate, confirmed this morning that the search company changed how it handles soft 404 detection and classifications. The change is that now Google looks at each page by device and potentially can assign the soft 404 classification differently across the same URL on mobile versus desktop. What are soft
Adam Sturrock is VP product marketing at Amplience. Brands are trying to keep pace with new technologies and trends and even the terms that are adopted to describe them. ‘Agile CMS’ has recently been coined by Forrester, and it sounds great, but what does it mean in practice? Disparate content systems rife with duplications and
Nick Morley is EMEA managing director at Integral Ad Science (IAS). Have you been using tailored, brand-specific optimisation that detects the true context and sentiment of a page to precisely and accurately classify content? You’re not alone. Last year saw an industry evolution from brand safety to brand suitability. Born from the need of more
April 7, 2021 11 min read Opinions expressed by Entrepreneur contributors are their own. My ongoing series in partnership with Entrepreneur, If I Knew Then: Leadership Lessons, is a unique platform for hosting virtual fireside chats with high-profile CEOs of major brands, from Indeed and Nextdoor, to GoDaddy and DocuSign. These insightful sessions spotlight the minds of successful leaders as they share one-of-a kind advice and lessons for both
There are Facebook ads and Google ads, which one should you use? Subscribe here to learn more of my secret SEO tips: https://www.youtube.com/subscription_center?add_user=neilvkpatel Find me on Facebook: https://www.facebook.com/neilkpatel/ Read more on my blog: https://neilpatel.com/blog/ Google is intent based. People type into Google what they are looking for, such as “cheap hotels in Las Vegas”. So
July 8, 2021 5 min read Opinions expressed by Entrepreneur contributors are their own. There’s a particular challenge associated with being an industry pioneer; you have to create awareness of a problem as well as its remedy. In some cases you’re filling in a well-known gap with an easily understood solution. In others, your product
July 8, 2021 8 min read This article was translated from our Spanish edition using AI technologies. Errors may exist due to this process. Opinions expressed by Entrepreneur contributors are their own. Today there are entrepreneurs around the world who, without being agents of a government, are more popular than some presidents. We recognize them
July 8, 2021 7 min read Opinions expressed by Entrepreneur contributors are their own. What would you do if the next unicorn startup dropped a huge opportunity in your lap? It doesn’t happen very often, but it happened to us. In the first half of January, .CLUB Domains saw a 737 percent spike in premium domain registrations.
July 8, 2021 7 min read Opinions expressed by Entrepreneur contributors are their own. Looking into her eyes, the rising sun shimmering through the trees, I remembered how I first fell in love. That’s when I realized my approach to business was all wrong. As an entrepreneur and writer, everything is a lesson about business, and
February 23, 2021 7 min read Opinions expressed by Entrepreneur contributors are their own. In 2021, video content is going to be all marketers will be talking about, and rightly so. The statistics for previous years have been mindboggling and 2020 topped everything we have ever seen in terms of consumption rates for video content. As
April 1, 2020 5 min read Opinions expressed by Entrepreneur contributors are their own. This article was written by Mike Peters, founder of the Yomali group of companies, XPRIZE Foundation board member, and an Advisor in The Oracles. We’re in the midst of a difficult time in history. The COVID-19 pandemic is causing a health
On July 1, Google began rolling out the July 2021 core update, this came about one-month after the June 2021 core update. While the June 2021 core update took more time to roll out and be felt, this July 2021 core update was felt almost immediately in a big way. It is hard to know for
A former journalist and features writer, Carrie made the move into digital marketing six years ago and has since gone on to create compelling content for some of the UK’s leading brands. Head of content at The Bigger Boat, Carrie manages the company’s content marketing offering, using her lifelong passion for the written word to
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